Informa Case Study

“Your customers are changing the way they buy, and unless you have a training provider who can help you adapt to this change, something’s going to disrupt you. Either the customer will stop buying or a competitor will eat at your core market.”

Fergus Gregory, Head of Marketing Services, Informa

“We tripled our digital revenues”

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Fergus Gregory, Head of Marketing Services at Informa, reveals how a strategic partnership with Flume allowed them to triple the digital revenues by focusing on maximising their clients’ marketing ROI.

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