With sales training courses we help sales teams adapt to the quickly changing sales environment. Bespoke training courses, adapted exactly to your needs will give you all the information and skills you need to close more deals faster.
Everyone knows that people buy from people and that the strongest sales people build relationships with clients to win business. Right? But what if this common perception is wrong? What if traditional sales approaches that you have come to rely on, are actually damaging your sales revenue? What if the things you are trying to perfect are in fact limiting the chance of you converting client deals?
In B2B selling, there are an average of 5.4 people involved in the buying process (CEB Research 2015). The job of your client contact starts once you have convinced them that your solution will work. After that, they have to persuade a whole array of different internal stakeholders that your solution is going to work. The pressure is on them. They can no longer choose your solution just because you have a good relationship with them. They have to choose your solution because it will work, because it will get the best results.
The sales people who are overwhelmingly out-performing the rest are those who have realised this shift and have completely changed the way they operate. They focus on taking control of client conversations and teaching the client how to make the safest and strongest decisions to achieve the results they need.
The strongest sales people know how to work with their contacts to help them sell-on within their business. The strongest sales people know that every interaction they have with a client needs to be worth paying for in itself.
The strongest sales people don’t just get on with their clients, they get their clients results
At Flume, we are known for constantly exploring and interpreting this ever-changing dynamic, helping sales teams to stand out from the competition by making the buying process super-simple for their clients. We’ve learned a huge amount about what works and what doesn’t and this learning continues. It’s a fascinating journey and we have seen some incredible results for our clients.
It’s undeniable, B2B sales has changed…have your sales people?
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